Guest Blog Post Guidelines
Thanks for your interest in contributing to Performance Architects’ blog! Below you will find details on our editorial guidelines and content interests.
Our editorial mission is to advance learning in the business analytics arena (comprised of the enterprise performance management (EPM), business intelligence (BI) and data discovery arenas.
Reasons to Publish a Guest Post on Performance Architects’ Blog
Our guest bloggers cite the following reasons for writing a guest post for the Performance Architects Blog:
- Professional development and career advancement (with Performance Architects and the blog audience!)
While we strive to provide content that educates anyone in the business analytics field, we specifically target three reader profiles:
- Industry leaders with industry trends content relevant to the business analytics field (e.g., how government regulatory changes might influence student recruitment and retention analytics in higher education, how consolidation is impacting healthcare or banking M&A analysis, etc.)
- Decision-makers in functional areas relevant to the business analytics field with topics relevant to their work (e.g., budgeting and forecasting best practices, how to address big data in an organization, etc.)
- The technical and analytical team members who work with decision-makers to build solutions to support the business analytics process with technical “how to” instructions and product updates (e.g., the differences between on-premise and software-as-a-service business analytics solutions from a specific vendor, how to modify security or data integration capabilities in a certain solution, etc.)
We maintain a limited quantity of guest contributor publishing spaces, so we accept posts with these general guidelines:
- We cannot accept partial posts (we don’t review pitches!) or link exchange requests
- Posts need to advance understanding of the business analytics market, so we only accept new thinking in this area – we are not looking for recycled content (we don’t accept previously published posts)
- Content should provide some utility; they don’t have to offer detailed instructions (unless they include a technical how-to), but they do have to give some direction towards an important thought or takeaway
- Include real-life examples and case studies to demonstrate the content whenever possible
- Writer should document personal affiliations related to content
- Properly attribute any data, quotes, charts or other third-party content (we run a plagiarism checker!)
Requested Blog Categories and Examples
The types of posts we look for include:
“Thought leadership” posts related to specific industry segments, functional areas, or key industry events or gatherings: Business analytics is a constantly changing field, and Performance Architects wants to continue to be at the forefront of communicating “what’s next.” Examples include:
- Five Themes and Outcomes from the Higher Education Data Warehousing (HEDW) Conference
- Strategic versus Operational Planning: Tale of a Tug-of-War
- Five Ways to Evolve Your Business Analytics Software Environment to Address the Big Data Revolution
Technical or functional instructional posts that offer checklists and “step-by-step” guides, such as:
- How to Automate Oracle EPM (Hyperion) Administration
- How to Install Oracle EPM (Hyperion): Preparing for an Install (Part 1 of Four-Part Series)
Product and solution updates that provide insight on a specific product release or capability:
- Oracle Data Relationship Management Version 126.96.36.199 Release Highlights
- Oracle BI Cloud Service (BICS) versus On Premise Oracle BI (OBIEE)
Editorial Schedule and Process
Since we receive a high volume of guest blog submissions, we ask for your patience! As a result of submission volume, we cannot provide feedback on why a guest post was not accepted.
If your content matches our editorial guidelines, we will contact you within one month of submission to schedule a date for publication. We will try our best to meet any specific publication date requests, but we cannot always do so.
All Performance Architects blog posts are promoted via social media, and we encourage our guest bloggers to do the same.
While we only accept new content for publication, our guest blog post authors are welcome to publish their posts elsewhere, with these requirements:
- Any subsequent posts of the same content should cite the Performance Architects blog as the original source and should link back to this content on the Performance Architects web site
- Maintain a two-week break between publication on the Performance Architects blog and any other site
How to Submit and What to Include with a Guest Blog Post
Email a Microsoft Word file containing the blog post between 500 – 2000 words to firstname.lastname@example.org with the email subject line, “Guest blog post submission” and include a bio of ~100 words or less that includes any social media (e.g., Twitter handle, Facebook page URL, LinkedIn profile link URL) or other relevant links (e.g., your blog or your employer web site).